For this campaign we propose and realize the image of a ball of a many colored wool, like a feminine sun wich gets a “post-mama-turn” through its arrangement in space. The fact that the meeting is for social workers who are working in that field and are sensitized, made us to create an image which metaphorical stands for the positive message of comming together in one common goal.
media: poster, invitation card, programme, folder, foto call
client: Solidaridad Internacional, Madrid
concept + realization: Pamela Campagna + Thomas Scheiderbauer